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Submitted by mbrouse on Wednesday, March 19, 2014 - 3:15pm

FOR IMMEDIATE RELEASE
Contact:
Amelia Richmond
Squaw Valley | Alpine Meadows
530-452-7111 or arichmond@squaw.com

Melissa Brouse
Squaw Valley | Alpine Meadows
mbrouse@squaw.com



Squaw Valley Hosts Carbon Neutral U.S. Alpine Championships

For the second year in a row, Squaw Valley purchases carbon offsets to host the 2014 Nature Valley U.S. Alpine Championships as a carbon neutral event


[Olympic Valley, Calif.] March 19, 2014 – Squaw Valley has partnered with the Sierra Business Council to host a carbon neutral U.S. Alpine Championship for the second year in a row. Squaw Valley became the first venue to host a carbon neutral U.S. Alpine Championships when the resort hosted the event last March. The purchase offsets the estimated 245 metric tons of carbon dioxide produced during the 2014 Nature Valley U.S. Alpine Championships at Squaw Valley March 19-23.

Using data from the 2013 event and detailed analysis of the projected attendance for this year, Squaw Valley was able to forecast the amount of CO2 emissions the four day event would produce. The resort, in a partnership with the Sierra Business Council, purchased carbon offset credits through the Climate Action Reserve which will be used to support energy efficiency and sustainability projects throughout the state of California.

“At Squaw Valley and Alpine Meadows, we are committed to being responsible environmental stewards, and we hope our actions inspire our guests and members of the community to evaluate their own impact on the environment and advocate for addressing climate change at a regional, national, and global level,” said Andy Wirth, president and CEO of Squaw Valley and Alpine Meadows. "We know the region's success is dependent on our dedication to protecting this special mountain environment, and we strive to be environmental pacesetters for the Lake Tahoe region.”

Squaw Valley and Alpine Meadows are committed to minimizing the resort's environmental impact through adopting innovative, sustainable technologies and serving as a community leader in protecting natural resources. To date, Squaw Valley and Alpine Meadows have successfully conserved energy through lighting upgrades, new building management systems, waste heat recapture systems, and recycling programs. Squaw Valley also became the first California ski resort to install electric car charging stations in summer 2013.

About Squaw Valley
Host of the 1960 Winter Olympics, Squaw Valley is internationally renowned for legendary terrain that spans 3,600 skiable acres, six peaks and 29 chairlifts, and ranges from an expansive mountaintop beginner area to unrivaled expert steeps, trees and bowls. Off the mountain, families relax in The Village at Squaw Valley around the cozy fire pits or enjoy a host of restaurants, bars, boutiques and art galleries. Guests can stay in one of The Village at Squaw Valley’s one, two or three bedroom suites, each with a fireplace, kitchen and balcony, for the ultimate slopeside lodging experience.

About Alpine Meadows
Alpine Meadows’ seven powder bowls, summit-to-base groomed slopes, and authentic hospitality are among the many attributes that have made the resort a favorite of the local community and visitors alike. Alpine Meadows offers skiers and riders access to more than 100 trails across 2,400 skiable acres serviced by 13 lifts. With its high annual snowfall of 450 inches, the resort boasts one of Tahoe’s longest skiing and boarding seasons.

Squaw Valley and Alpine Meadows recently joined forces, bringing the two ski resorts under common ownership. Skiers and riders can now access 6,000 skiable acres, 42 lifts and 270+ trails at Squaw and Alpine Meadows on the Tahoe Super Pass or any lift ticket.

About Sierra Business Council
Sierra Business Council fosters thriving communities in the Sierra Nevada region through “on the ground” local projects that promote, develop and amplify the area’s social, environmental and economic capital.

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